Prototype Four-seater
The evolution of the Morgan with a model of family dimensions (designed in 1912) came in 1915 when a four-seater was produced for Mr. Morgan and his family. After the Great War this model was marketed as the Family Runabout and sold in large numbers. 
The demand for inexpensive transport was great and a new factory was built at Pickersleigh Road to enable production to reach fifty cars a week. This made Morgan one of the largest British car producers at the time.